The outstanding academic reputation of Istituto Marangoni in education for fashion and design combined with YOOX Group’s 10 years in Internet retailing are foundation of this new edition of the Master in E-fashion. This new edition will seek to unveil secrets and strategies of this strongly growing and expanding sector and aims to train professionals who would like to unite successfully creativity and business. The ultimate goal will be to generate innovative forms of online retailing and communication and to be able to convey the brand within this new context.
Thanks to the support of prestigious global fashion brands such as Giorgio Armani, Bally, Dsquared2, Jil Sander, Marni, Moschino, Valentino, some of the students will have access to a number of scholarships offered by these brands and YOOX Group. At the end of the course, the best students will be selected for a three-month internship program at YOOX Group or at one of the partner brands.
The aim of the Master is to create new professional figures that are needed in the e-commerce field, such as Online Store Managers, Digital Brand Managers, Social Network Coordinators – highly innovative jobs that are not part of a traditional educational path. Among the other figures that the course will train, there are also Visual Merchandisers, Customer Intelligence Managers, Web Marketing Specialists, Web Copywriters, Web Video Makers and Web Art Directors.
On October 18, 2010, the new edition of the Master in E-Fashion kicks off at Istituto Marangoni, a school that has been training future professionals for the fashion and design fields for 75 years.
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