April 2010 – Missoni opens its first “mini-store” online on thecorner.com.
Missoni means colourful patterns and kaleidoscopic prints, from its signature knitwear to its latest contemporary reinventions.
The new Missoni mini-store showcases a selection of the Spring/Summer 2010 collection, as well as Missoni Mare, the beachwear collection.
This season features a timeless new silhouette, characterized by super-slim forms that can be body-hugging or flowing: sensual, feminine, ruffled and draped, they are often layered and veiled with sheer duster coats.
The concept of the new Missoni Spring/Summer 2010 collection is perfectly defined by Paul Valery: “One needs be as light as a swallow, not as a feather."
In celebration of the launch on thecorner.com, Angela Missoni — Creative Director of the brand — reveals insights into the world of Missoni in an exclusive video-interview with thecorner.com.
Missoni’s philosophy is timeless: explore your emotions and be comfortable in what you wear.